VineRoutes on Threads
virtual wine tasting

Virtual Event: Join us for a tasting experience featuring winemaker Paul Pender

May 19, 2021

VineRoutes and somm™ set to present a virtual wine tasting experience you don’t want to miss


  • Enjoy a Saturday evening wine tasting with special guest and Niagara winemaker Paul Pender from Tawse Winery. 
  • Participants will be guided through a tasting of carefully selected Tawse Winery wines.
  • Presented by VineRoutes and somm™.
  • Spots for this event are limited.

VineRoutes, Canada’s newest online wine publication, has announced a partnership with somm™ to present a free virtual wine tasting experience that will feature special guest and renowned winemaker Paul Pender of Tawse Winery. Set your calendars for Saturday, June 12 at 7:30pm.

virtual wine tasting“With stay-at-home measures still very much encouraged, we have the opportunity to enter into this virtual event space and improve the online wine tasting experience,” said VineRoutes founder and director Carmelo Giardina. “With so many ongoing ‘support local’ initiatives, we feel this is a great way to lend our voices in support of our local industry and encourage people to shop local wines and perhaps learn more about what’s right here in our own backyard.”

The format of the VineRoutes and somm™ virtual tasting is to be approximately one hour in length and is set to cover much more than just tasting notes. Participants will be guided through the event by somm’s sommelier in residence Jordan Mazzanti, as well as Keegan Ferguson, the General Manager and Wine Director of the Paradise Entertainment Complex in Toronto, Ontario. The wines being tasted and discussed are three wines from Tawse Winery – all single vineyard expressions that each convey that buzzword everyone loves to say but might not fully understand: terroir.

“In these trying times, we hope this experience proves educational, entertaining and fun!” – Carmelo Giardina, VineRoutes

Winemaker Paul Pender is the event’s special guest and will help put the wines into perspective as well as share his own stories about the wine, the vineyards, and their inspiration. Participants are encouraged to purchase the three wines being tasted in advance so that they can actively participate in the experience. Please click here to purchase online. (Please note: these wines are also available to purchase at the LCBO in Ontario).

virtual wine tasting

As a co-presenting group, the teams at both VineRoutes and somm™ are excited to feature the ever-evolving Tawse brand and focus on Niagara’s geography, which enables its winemakers in the region to produce unique wines that are distinct to the area’s soil and cooler climate. 

“Ontario has so much to offer when it comes to wine and we can’t wait to showcase some of the best of the province with the folks at VineRoutes, Tawse, and our partners over at Paradise and Osteria Rialto,” says Jennifer Stasiewich, Founder of somm™.

“We are delighted to work with our friends at somm™ to bring you a piece of Niagara’s wine story, right to your living room through this virtual tasting experience,” added Giardina. “We’re especially excited that this first event is featuring a winery that’s a leader in so many aspects of sustainable winemaking. It also helps that their wines are truly fantastic and that Paul (Pender) will be there to answer questions and share his incredible stories directly to our participants. In these trying times, we hope this experience proves educational, entertaining and fun!”

For more details and event registration, please visit


Paul Pender Virtual Wine TastingPaul Pender (Special Guest):

Paul Pender has been head winemaker at Tawse Winery since 2006. Under his leadership, Tawse was named Canadian Winery of the year in 2010, 2011, 2012 and 2016. He also earned the title of Winemaker of the Year at the Ontario Wine Awards in 2011. Former carpenter and graduate of Niagara College’s Winery and Viticulture program, Paul adopts a “non-interventionist as far as possible” philosophy. He is a firm believer that the start of every great wine begins in the vineyard and he is passionate about crafting wines that express a sense of place.

Led by Sommeliers:

Keegan FergusonKeegan Ferguson (Special Guest Host):

Keegan Ferguson is the General Manager and Wine Director of the Paradise Entertainment Complex in Toronto, Ontario. Paradise consists of Osteria Rialto; an upscale-casual Italian tavern, Bar Biltmore; an art-deco upscale rooftop cocktail bar, and Paradise Theatre; a 350 person capacity multi-disciplinary venue. Paradise’s vision and venue was developed and is owned by Moray Tawse, founder of First National as well as, Tawse Family Winery in Niagara, Ontario. Keegan, along with his valued team at Paradise, strives to provide guests in each concept with a hospitality-first experience, allowing guests to explore their total senses through food, beverage, history and the arts. Keegan has received his diploma certification through WSET, and is a certified sommelier through the Court of Master Sommeliers.

Jordan MazzantiJordan Mazzanti

Working with somm since inception, Jordan believes in making wine more discoverable and approachable. In addition to his role with somm, Jordan is also a Sommelier at Langdon Hall, Relais and Chateaux. He is a Certified Sommelier through the Canadian Association of Professional Sommeliers and he has spent his entire adult life working in restaurants and hospitality on four different continents.

About VineRoutes:

VineRoutes is an online wine lifestyle publication that provides stories about wine, the people who make it and the places it comes from. The Ontario, Canada based publication provides insight – not just on Canada’s wine regions – but on a variety of regions around the world. Discover and open your senses as we navigate the world of wine. Visit

About somm™:

We believe that the future of wine is tech and we’re focused on making wine more approachable and accessible to everyone. With technology and machine learning at its core, somm is building a recommendation engine for the human palate, and in the process, putting a sommelier in everyone’s pocket. Whether it’s in seamlessly helping its users pick the perfect bottle, make the best pairing, or discover a whole new world of wine through marketplace, somm’s simple and intuitive tech is unlocking the wine world for the masses. Download somm today to join the journey and become part of the Cru. Visit for more info.

Reserve Your Spot Now

Please Note: By registering for this event, you are authorizing VineRoutes and Somm to communicate with you electronically regarding similar events, news and/or offers.


Exclusive content via Email

You have Successfully Subscribed!