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Haywire Lunar Red
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Haywire releases popular red wine that celebrates the ‘Lunar New Year’

January 22, 2024

In honour of the Year of the Dragon, Haywire’s limited edition ‘Lunar Red’ makes a popular return

The team at Haywire Winery is thrilled to announce the much-anticipated return of its Lunar New Year limited edition wine, Haywire Lunar Red, in celebration of the Year of the Dragon. This release marks a continuation of a tradition that began with the winery’s first Lunar New Year wine in 2014, when the team at Haywire was the first BC winery to release a Lunar wine label. The Year of the Dragon begins on February 10, 2024.

A crafted blend of merlot, cabernet franc, and cabernet sauvignon from the winery’s premium vineyards, the wine features a complex flavour profile of juicy red berries layered with licorice, dark chocolate, and brambly fruits. Complementing a broad spectrum of Asian cuisine, Lunar Red can pair wonderfully with stir- fried vegetables, pan-seared sablefish, and BBQ duck.

Read Also: Industry News: BC’s Okanagan Crush Pad gets renamed to Haywire

In keeping with Haywire’s commitment to community and cultural engagement, a portion of the proceeds from this special edition wine will be donated to the Vancouver Chinatown Foundation – a registered charity committed to the revitalization of Chinatown, one of Canada’s most iconic neighbourhoods.

Haywire Lunar Red

Haywire Lunar Red is blend of merlot, cabernet franc, and cabernet sauvignon and retails for $23.88 per bottle.

“The revival of Haywire Lunar Red is more than reintroducing a beloved wine; it’s to recognize the cultural diversity of our province and to celebrate the Lunar New Year,” said Craig Pingle, general manager of Haywire Winery.

“The previous releases of our Lunar New Year wines went viral with incredible popularity, and we are proud to support the Vancouver Chinatown Foundation with this launch.”

Coupled with this wine release, Haywire has also re-released its food and wine pairing booklet for the Asian market. A decade ago, the team worked with well-known food author Stephanie Yuen and the late journalist Nathan Fong to develop a guide on how to pair Asian-influenced flavours with the flavour profiles that emerge from BC wines. The guide aims to get people to think of pairing wine with Asian cuisine both at home and while dining out.

The Guide to Pairing Asian Flavours with Wine can be downloaded here.

This Lunar New Year, Haywire is once again hosting a celebration at the winery. The event will feature colourful Asian décor, lively music, passed appetizers and a special selection of wines including the newly unveiled Haywire Lunar Red.

Tickets are $25/person and people can reserve through Tock or by contacting the winery 250.494.4445.

To secure your bottle of Haywire’s Lunar Red, visit Haywire’s online store.


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