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Moray Tawse

Tawse on Tawse: How a love for Burgundy turned into an obsession with Niagara

March 11, 2020

Moray Tawse is a self-proclaimed wine geek, and he’s quite proud of that. Start talking wine with him and there’s no telling how far he’ll go. Tawse is the Executive VP and co-founder of First National Financial Corporation. That’s his day job, making him an interesting man to begin with. But what makes him fascinating is that he’s also the proud owner of three ultra-premium wineries – two located in the Niagara region and one in Burgundy. Yes, that Burgundy.

It’s his love for Burgundy that drove him toward the path of wine proprietor. He launched his Burgundy wine label about a decade ago – a decade after purchasing vineyard property in Niagara. In fact, owning his own Ontario winery (and then a second one) was technically never supposed to happen – at least not before Burgundy.

“My first trip to Burgundy was in 1993 and the 1990 vintages were just coming out,” says Tawse, fondly reminiscing. “I fell in love with the place. I wanted to buy a vineyard there but it was just impossible at the time. So my sights were re-directed towards Ontario, even though my initial instincts were that it wasn’t going to work because I didn’t think that Ontario was capable of producing very good wine at the time.”

Tawse, who has a considerable interest in geology, began commissioning studies on the soils along the Niagara Escarpment and came to realize that they were very much like Burgundy. “Outside of Burgundy, I think Ontario has the best soils for terroir grapes,” he explains. “This was so important to discover because all the flavours and personality of our wines come from our soils.”

So in 2000, Tawse took the leap and bought a vineyard, and not just anywhere. It had to be in the Niagara Bench area because of – you guessed it – the soil content.

“I wasn’t interested in Niagara-on-the-Lake. The soils are sandy there (well suited for Bordeaux style varietals). I was interested in the limestone soils along the escarpment, perfect for growing pinot noir and chardonnay – the classic Burgundy varietals.”

Finding the right terroir was fundamentally important to Tawse because “it’s the soul of the vineyard and of the wine. The whole idea is to produce wines that represent a very specific terroir, or that sense of place, and do justice by it. When I found out about the soils along the Niagara Escarpment, I knew there was something there. I wanted to make the best wines possible, really bringing out the complexities of our terroir.” 

Read Also: Niagara’s ‘biodynamic’ duo: Saving the planet one bottle of wine at a time

Within a few years of owning his vineyard, Tawse made the rather expensive decision to begin converting his vineyards to certified organic and biodynamic. “My friend Pascal Marchand was a real advocate of biodynamics, telling me that there was a difference. So in 2005 we started with just five acres, just to see if we could see a difference. And the difference was so great, right away, that we converted everything within three years. Our vineyards have no rot, our plants are just so much healthier that they can fight off any diseases, and that is a testament to organics and biodynamics.”

Moray Tawse

Moray Tawse stands out front of his namesake winery.

Almost two full decades into this passion project, the burning question had to be asked: Are we closing that gap in terms of the comparison between Burgundy and Ontario?

“We still have a couple decades to go I think,” says Tawse. “Only because our vines need more time in the soils. You have to remember that our soils are even older than the soils in Burgundy, so it’s just a matter of time before we get those complexities that we are meant to discover and we’re able to taste truly exceptional wine. Part of the biggest difference is in the growing season. The cycles are different. It’s a longer season in Burgundy. Ontario has cooler springs and more spikes in summer heat. The elegance that you get in a longer season is perhaps lost. But Ontario is able to provide better, “more brilliant” acidity as recourse. You don’t get those same acidities in Loire or Bordeaux or Burgundy.

“Ontario’s wine has a certain personality that’s very unique to the rest of the world. Whereas other regions are putting makeup and nice clothes on their wines, Ontario has natural beauty.”

“You never like to put down another wine or region, but that’s how I feel, and I feel I can say that because I’ve tasted so many wines and have been able to make those comparisons,” says Tawse in a matter of fact tone.

Tawse admits that his wines aren’t for everyone. “Terroir wines are really for wine-lovers who have a palate and can understand the levels and flavour profiles.” Tawse is referencing those “wine geeks” that really know their wine. “Someone who has taken the time to appreciate and understand the difference terroir makes. So maybe that’s two to three per cent of the buying population? I’m chasing those people.”

Moray Tawse

Moray Tawse

When discussing his penchant for a quality-driven product and why his prices need to be what they are, Tawse wants people to understand that “it’s not about buying better equipment. It’s about your commitment to the vineyard. I find that the ones who spend a lot on fancy pieces of equipment are also the ones that spend the least amount of time in their vineyard. My wines are priced to recoup the investment I’ve put into each bottle. Farming a conventional vineyard costs about $4,000 per acre, whereas farming a biodynamic vineyard (such as the ones I own) costs $10,000 per acre. I’m also not harvesting five tonnes of fruit per acre; I’m getting between two and three depending on the varietal. So I get fewer grapes and I’m paying a lot more money in farming costs.” 

Yet despite those costs, it’s worth it for Tawse, and his community of wine geeks are grateful that he feels that way. “I don’t think we could possibly do anything better than what we’re doing right now. As soon as you start to cut corners, the quality goes down. So we strive to maintain this course we’ve put ourselves on. I think we’re at this stage where we’re just waiting for the vines to get older so that we can really showcase our potential.” 


Tawse 2016 Tintern Rd. Pinot Noir

The Tintern Road site is a six acre vineyard that was planted in 2010 atop the Niagara Escarpment. Moray Tawse believes it will one day be the crown jewel of his portfolio, saying “pinot noir vines need to be 30 years old before you really start to see what they’re truly capable of producing in terms of complexity in wine. I think Tintern Road will be our best site in 15 to 20 years. It’s showing some really good potential right now and it’s neck and neck with the pinot coming from our Cherry Avenue Vineyard.” The wine is very aromatic and there’s a lot of depth here. Rich and complex, Tintern will indeed be one to follow. ($44.95)





Domaine Tawse 2015 Savigny-lès-Beaune – Les Lavières 1er Cru

This single vineyard selection from Tawse’s Burgundy label is made biodynamically. “The energy in the wines that you get from biodynamics is what makes them refreshing and ripe, really separating them from the pack,” explains Tawse. The “Lavières” name comes from “lava” which defines the type of limestone soils within the vineyard block. “I love the Burgundian terroir – the fact that each village is different, giving way to different wines”. This one displays a discreet minerality on the palate, layered with subtle earthiness and a dark fruity core. ($64) 





Redstone 2015 Syrah
A gold medal winner at the National Wine Awards in 2018, this syrah is organically and biodynamically farmed and is structured to age well into the mid-20s. It’s beautifully expressive with what Tawse calls “that lively hallmark Ontario acidity.” Says Tawse: “The wines at Redstone have their own identity. They taste different. The hard red clay soils make a difference.  I love northern Rhone wines too. So I am very pleased with our Redstone syrah because it’s so different than anything you’d expect to get from Ontario.” ($39.95)





Tawse 2016 Cherry Ave. Pinot Noir

According to Tawse, the Cherry Avenue site is out-performing all of his other vineyard blocks that grow pinot noir – at least for the time being. My last taste of this particular single vineyard offering was the remarkable 2012 vintage and there is definite evidence that this vineyard is maturing. This 2016 version is well structured, with cedar and earth notes, some spice that tickles the tongue and a bit of cherry cola. I’d wager that in a few years time, this wine will stand among some of the very best Ontario has ever produced. ($48.95)




Tawse 2016 Quarry Rd. Vineyard Pinot Noir

Another fine single vineyard offering and perhaps one of the best value single vineyard pinots available in Ontario. This is the eighth vintage of the Quarry Rd. pinot – a site better known perhaps for its incredibly mineral chardonnay. The pinot demonstrates the terroir so well here, with earth and savoury notes, dark cherry and pine. It’s firm but drinkable. Better in a couple years. ($35.95)





Redstone 2015 Cabernet Franc

The fruit for this Cabernet Franc is sourced exclusively from the Estate vineyard. Planted in 2010 this is the sixth growth and third harvest from this high-density, low-yielding 6 acre block. The nose is ripe with red currants, plums and cherry cola. Savoury hints of earthy beets and fresh sage follow with allusions to graphite and dusty gravel. It’s excellent now but will still benefit from 2-3 more years of aging. ($39.95)


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